Business Is Aol S Restructuring Too Little Too Late
“This realignment is the final stage of moving from an access business to a global ad-supported company,” says AOL spokeswoman Anne Bentley, who would not say whether the new focus will result in layoffs at the company. AOL has spent the last year buying advertising businesses—Tacoda, Third Screen Media, Adtech, Lightningcast—and will combine them with its Advertising.com property in a new network they’re calling Platform A. The new group will allow companies to advertise in a variety of spaces beyond AOL’s portal site....